Google reviews have become an important part of digital marketing, especially for local businesses. They play a vital role in building credibility and visibility online for your brand and are especially relevant for local SEO. Businesses that have a significant number of positive reviews are much more likely to achieve higher rankings on local results […]
Why are Google Reviews Important for SEO? Read More »
It’s no secret that social media is at the forefront of marketing right now, and there is no sign of it slowing down anytime soon. There are so many opportunities social media can bring your way if you understand how to utilise it effectively. In this blog, we will share our thoughts on the importance
The Importance of Social Media Marketing Read More »
Search engine optimisation (SEO) is a common marketing strategy that promotes a business’s rank in search engine results. Without SEO, it can be challenging for small businesses to rank on that sought-after first page. When you’re searching on Google, how many pages do you look at before clicking on one? More than 75% of people
5 SEO Tips Every Business Should Know Read More »
Good marketing is critical to the success of any business. We understand that it’s difficult to start a business, let alone learn how to market it. It’s not uncommon for new and small business owners to find themselves in the marketing role and quickly becoming overwhelmed. It goes without saying that marketing is getting harder
How to Create an Effective Digital Marketing Strategy Read More »
Ellysse joined the Marketigation team in November 2020 as Marketing Coordinator. Her experience lies in digital and social media marketing, with an expanding interest in creative media. Ellysse grew up in Tully, a small town in Far North Queensland and moved to Townsville in 2016 to further her education at university. She first discovered her
Meet our Marketing Coordinator at Marketigation Read More »
Miia Hakio is an experienced and passionate Marketing Manager here at Marketigation, whose ambition is to help businesses build their brand and improve their visibility online. Driven by her determination, motivation and love for what she does, Miia takes pride in providing quality social media marketing strategy and advice and has a proven record of
Miia Hakio – Marketing Manager at Marketigation Read More »
Are you struggling to post consistently and think of exciting content that’s different from your competitors? Have you ever thought of using a content calendar? Whether you’re a new business or just hoping for better results from your current strategy for content marketing – we’ve got you covered! Content creation doesn’t have to be a
How to Build an Effective Content Calendar Read More »
When you hear content marketing, you most definitely think about blogs, Twitter, Facebook, Instagram, and viral YouTube videos. But that is not all about it. Instead of pitching your products or services, in content marketing you are providing truly relevant and useful content to your prospects and customers. Your goal is to help them solve
Content at the core of your marketing Read More »
We have already covered a couple of social media marketing topics in our previous blogs. In our “Social media marketing FAQs” blog you learnt about ins and outs of social media, content marketing, and content strategy. In addition, you learnt more about social networks, effective content, measuring, and optimisation. You also learnt about paid social
Marketing using social media in 2020 Read More »
Many brands or companies nowadays are looking more into influencer marketing. That’s largely because influencer marketing can often bring in a higher ROI than other marketing channels. Of course, influencer marketing is always the most effective when coupled up with more traditional digital marketing. This could be search engine optimisation (SEO), content marketing, social media,
Influencer marketing goes niche Read More »
