Wow – what a year it has been! As the year 2021 comes to an end, so too does our 3rd year in business at Marketigation, a digital marketing advertising agency in Townsville. As we reflect on the year that has been, we realise we are truly thankful for all the support we have received. So, what did we get up to at Marketigation?
Marketigation Brand Marketing Agency turned 3!
This year, we celebrated our 3rd year in business as a boutique digital marketing and advertising agency. We sure have grown since we first started in June 2018! At Marketigation, we have a small but very strong team of specialists who deliver a high level of service, impeccable digital marketing knowledge and results. With over 15 years of experience, we can help your business achieve your desired results so you can focus on running your business.
Learn more about Marketigation and our team.
Hanna celebrated one year with BNI Awesome – B2B Content Marketing Agency
Hanna, Marketigation’s Founder and Manager first joined BNI Awesome (the world’s largest referral networking organisation) in September 2020, to build her network and meet other likeminded businesspeople. She recently celebrated one year with the BNI Awesome chapter. As a business, we have benefited greatly from the relationships we have made, with new clients and other businesses. To further expand our network and build relationships, our Marketing Coordinator, Ellysse, joined BNI Magnetic – our second chapter.
Creative advertising agency launched a new service
In July 2021, we officially joined forces with Arty Ape Creative, where we now offer a full range of graphic design advertising services, including:
- Logo design
- Logo animation
- Branding guidelines
- Brochures, flyers, posters, and business card design
- Banners and pull-up banners
- Signage
- Car wraps
- Marketing collateral
- Website banner images, icons, etc)
- Newspaper and magazine ad design
- Catalogues
- Social media graphics
- Promotional items (e.g., mugs, water bottles, calendars, gift bags, etc)
- Clothing and merchandise
So, why graphic design? Graphic design is important for any business that is looking to make a positive and long-lasting impression. If you believe that your business can survive without compelling communications, think again. In one way or another, you’ll need to visually communicate your product or service’s features, benefits, and differentiators to your target prospects and customers. Graphic design optimises your marketing efforts across all channels and is key to building a professional brand. Our Senior Graphic Designer can grasp all your ideas, whether they’re simple or more complex. If you need help with a graphic design project, contact us today.
And much, much more at Townsville’s Brand Marketing Agency!
Marketigation is always on the lookout for new opportunities. We have so many exciting projects in the works for 2022 and we can’t wait to share it with you all very soon. Make sure you follow us on social media to stay up to date.
Do you need a B2B marketing strategy? Contact us, Townsville’s leading creative advertising agency.
Digital and Electronic Marketing Trends to Look Out for in 2022
So, what next? The digital marketing world is ever-changing and there are always new trends to incorporate into your strategy. As 2022 is fast approaching, it is the perfect time to have a look at the latest digital marketing trends the coming year has to offer.
1. Storytelling = the best sales tool
Although content marketing and storytelling have been a digital marketing trend for quite some time, it remains one of the trends to look out for in 2022. Like we’ve already mentioned, content is king! Simply describing your product or service is no longer enough. It is important to remember that content allows you to connect with your prospected and current clients. Furthermore, it also allows you to engage with your consumers and highlight the products and services you offer.
Does your website need SEO optimised content? Or maybe you need to update your blog page? Contact us, your local advertising agency in Townsville, to book in for 2022.
2. Mobile-first Marketing
Choosing a mobile-first strategy can help you expand your client base and enter new markets. In 2022, mobile devices will account for the bulk of your website visits. Hence, it is important for businesses to focus their digital transformation efforts on delivering a user experience that works well on mobile devices. One of the mobile marketing strategies you should consider is to adapt your website design to be responsive on smaller screens, such as, mobile devices. By 2022, it’ll be critical to use a responsive website design so customers with any type of device can access the content you provide with ease.
Do you want to have a mobile marketing strategy for your business? Contact us today!
3. Voice Search – Electronic Marketing
Voice search is becoming very popular since it’s more convenient for browsing online. For this reason, it is predicted that voice search will only continue to grow in the coming year. Voice recognition from Google already has an accuracy of 95%, and Google is not the only tech company working on the perfection of voice recognition to capitalise on voice search. This indicates that any business seeking to attract the most possible inbound traffic to their website must implement Voice SEO moving forward.
Digital marketing is essential for any business and is the best way to stay on top of the latest trends. Not only do marketing trends provide unique opportunities for your business, it also allows your business to stay ahead of competition.
Merry Christmas from the Marketigation team!
Merry Christmas and a Happy New Year! The Marketigation team would like to thank all our clients for the continued support throughout 2021. Marketigation’s office will be closed from December 24th – January 3rd, however, we will still be handling any ongoing work and emergencies for our clients during that time. Our team will endeavour to get back to your enquiries as soon as possible, but there might be a slight delay in responding. We hope your holidays will be filled with plenty of warmth, love, cheer, and happiness. It has been a great pleasure working with you and we look forward to seeing you in 2022.
Want to kickstart your digital marketing next year? If you haven’t started your marketing, content, and advertising plan for 2022, we will get it sorted for you. Contact us today.